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NOWESES – New Opportunities for Women Entrepreneurs in Southeast Serbia

Identification details
Official title of the project	NOWESES – New Opportunities for Women Entrepreneurs in Southeast Serbia
Region/ City	Southeast Serbia, Regions: Nis, Leskovac and Zajecar
Sector(s)	Employment training
Budget / EC contribution	EUR 210,125.00 / EUR 188,692.25
Implementation period	18 months
Expected results	-Conducted research on service providers for agro-food tourism with 45 interviewees; -15 women entrepreneurs from agro-food trained on food safety&food chain traceability; -15 women entrepreneurs from agro-food trained on sustainable tourism development&effective marketing; -20 women entrepreneurs trained on effective business management& development; -25 women entrepreneurs trained on effective brand creation &promotion; -20 women starters trained on business start-up&management in the service sector; -25 women entrepreneurs and stakeholders trained on promotion&lobbying for women entrepreneurship; - Initiated area-based partnerships among women entrepreneurs; -Increased visibility of women entrepreneurship in the region; - Initiated a PPP between women entrepreneurs&stakeholders; -Prepared conclusions and recommendations for the improvement of the position of women in economy;
Beneficiary	Regional Chamber of Economy Niš
Partners	Lead Partner: Regional Chamber of Economy-Nis Partners: Formaper – Agency of the Milan Chamber of Commerce, Industry, Craft & Agriculture, Italy; Regional Chamber of Commerce and Industry Leskovac, Serbia Regional Chamber of Economy Zaječar, Serbia
Contact detailsPlease include if applicable: Project Manager Project Administrator Executive director Web site of the project	Zoran Markovic http://www.rpknis.rs

Summary
Summary of the project	Southeast Serbia is part of the country with the largest number of undeveloped municipalities and highest unemployed rates. The action aims to contribute to the reduction of regional economic disparities and gender equality. The action addresses the needs of active women entrepreneurs for supportive measures in business management and development by providing need-oriented and customized entrepreneurial training. The action focuses on women entrepreneurs in agro-food, tourism and services. Encouraging new business start-ups and strengthening the existing businesses will create new job opportunities in the region. The concrete results of the action will be: conducted research on service providers for agro-food sector trained on food rural tourism with 45 interviewees; 15 women entrepreneurs from rural tourism sector trained on sustainable tourism development and effective marketing; 15 women trained on food safety and food traceability; 20 women trained on effective business management; 25 women trained on effective brand creation and promotion; 20 women trained on business start-up; 25 women trained on effective promotion and lobbying for women entrepreneurship.
Main goal of the project	To contribute to the creation of a more-balanced socio-economic development in Serbia by promoting and supporting full-inclusion of women in economy; To contribute to the elimination of gender discrimination and promote equal participation of women in economy, labor market and social life in Serbia
Specific objectives	To increase the competitiveness of businesses owned by women entrepreneurs and facilitate the creation of new business start-ups by women in order to generate new employment in Southeast Serbia