This project is funded by the European Union (EU) and is implemented by WYG International on behalf of the EU Delegation to Republic of Serbia.
|Official title of the project||
Ethno Network – Jobs in rural regions
|Sector(s)||Employment training, Tourism, Human Resources|
|Budget / EC contribution||EUR 251,161.10 / EUR 226,044.99|
Lead partner: Ethno Network
Partners: National alliance for local economic development; Serbian Provincial Secretariat for Labour, Employment and Gender Equality; Tourist organization of Belgrade; Faculty of applied arts; Municipality of Golubac ; Municipality of Kladovo ;Municipality of Negotin; Municipality of Veliko Gradiste ;Municipality of Zajecar;
Please include if applicable:
|Summary of the project||National heritage and culture, customs and traditional values are the key elements of the image of Serbia. In addition to preserving culture of Serbia and its national minorities, the craft associations are influencing economy of Serbia by facilitating jobs for formerly unemployed women and allowing them the chance to create their own business as well. Enabling the women of rural areas to make a livelihood by producing and selling traditional handicrafts, the project will help reduce depopulation and slow migration to big cities and improve gender equality that is traditionally one of the sore points in rural areas in Serbia. Project activities will result in Ethno Network being set up as a professional regional organization, 3 professionals will be employed, 10new local producer groups and 300 individual members will be supported. Quality standards in production, packaging and marketing will be improved.|
|Main goal of the project||
To create new employment opportunities and reduce depopulation of the rural areas of Serbia. An increase of a minimum 300 new jobs for local women. Depopulation of the rural regions participating in the project will be slowed down or stopped.
-To encourage innovative management practices in professionally run umbrella organization of traditional handicraft producers. 10 new local associations participating actively in the network.
-To improve quality standards in production, packaging and marketing of authentic traditional Serbian handicrafts. Sales/total turnover of traditional handicrafts through the network will increase by at least 20%. Customer satisfaction is expected to increase by 30%.
-To exploit networking opportunities and support cooperation among members of Ethno network, institutional stakeholders and members of supply chain, particularly with the tourism sector. Number of cooperation agreements will increase by 30%. 20 new sales contracts.
-This project specifically addresses the tourism sector, and the action applies to the themes of trade development, improvement of quality standards and receiving accreditations, as well as adult educational initiatives resulting in skills training matched to needs of local producers and the quality requirements of traditional handicrafts buyers.